There’s something to be said for a brand so well known that advertising it doesn’t even require a logo. It’s a bold move, but it’s definitely a memorable one!
This work by TBWA\CHIAT\DAY New York does just that. Using the recognisable hands of the Michelin man, this print campaign shows how Michelin tyres can help keep you on the road.
We love it!
The ever-amazing Garth Walker recently held a publication workshop with our 3rd years, with the project name: Experience lived, experience interpreted, experience defined.
A multi-disciplinarian in the branding and design arena, Garth Walker is the brain behind i-Jusi magazine; which highlights the very best of South African design and illustration.
You can check out the work our 3rd years produced below.
And you can learn more about Garth Walker on his website here.
What a smart idea from Heimat Wien! To advertise Gardena’s new smart garden system they turned to the one thing gardens are full of, grass, to get their ideas across.
Simple, smart and memorable – just the way we like it!
Who said you shouldn’t reimagine Greek gods as FMCG products? If you thought you’d never read a sentence like that, congratulations – we never thought we’d write one!
This body of work by Tiago Majeulos is a modern take on Greek mythology, with household products as a lens through which to view these tales. We love the simplified style, which in fact harks back to traditional ancient Greek drawing and art.
Weird? Yes. Awesome? Absolutely.
You can check out Tiago Majuelos on Instagram here.
It seems the good news just keeps on coming for us this week! We’ve just heard that Lene van Heerden has won the ‘Street Art Meets Climate Change’ Challenge. The goal of the competition is to make messaging around climate change more relevant to the youth, with a style that is more interesting than pure facts or messaging.
After being named one of three finalists, Lene was the overall winner with her submissions, included below. Well done!
Havaianas is such a fun brand to work on. With colour, happiness and the essence of ‘Brazil’ in their brand DNA, it’s a license to really go out there and make bold, fun ads.
These print ads by AlmapBBDO Brazil are no exception. They’re bright, fun and exciting and best of all – they really capture the joy of Havaianas flip flops!
(On that note, can it be summer yet?)
The results are in and boy are we proud! After securing 33 finalists in this year’s Loerie Awards, we are so excited to reveal our 7 winning pieces of work.
Silver awards went to Amy-Lee Bayman, Henk Malherbe and Michelle van Sittert, while bronze awards went to Danielle Human & Carmen Coetzer, Amy-Lee Bayman, Caylin van der Walt and another for Danielle Human for a piece she worked on, on her own.
Well done to everyone – both students and lecturers, we know how hard you all work for this and it’s so gratifying to see it pay off in this way.
Loeries – we’ll see you next year!