This brilliant work by Chad Michael Studio takes inspiration from old prizefighting posters for a new edition of Warbringer bourbon. This edition, ‘Warmaster’ is inspired by MMA fighter Josh Barnett and features some gorgeous illustration and a real appreciation for design.
We feature work for McDonald’s fairly often on the blog because, well, it’s often just really good! Regardless of what country it comes from, there’s a freshness to McDonald’s advertising that we really enjoy. It’s definitely something that comes from being such a well recognised brand.
This campaign takes that idea even further, using nothing but iconic McDonald’s menu items and the McDonald’s typeface and colour scheme to make its point. There’s no branding anywhere, but if you’ve had any connection with McDonald’s you know exactly who these ads are for.
It’s definitely a bold move, but we feel like it really pays off! Well done Leo Burnett London.
We’ve just heard that Academy alumnus Emma Strydom has won the overall award for the Shenzhen Design Award for Young Talents (SDAY). She was named as one of 21 finalists in December and was recently named as the winner of it all!
She won for her work Sifunda, which covers interactive learning and early childhood development.
Nice Magazine is a new entrant on the design scene, now in their third edition. Their aim is to question Western narratives about Africa and that is something we fully support. The magazine was started by two sisters, Flurina and Sereina Rothenberger, from Côte d’Ivoire, and is now visiting Katlehong in South Africa. We especially love how this new design can highlight voices that most often are not heard and shine a new light on the ways that South African (and all African) people practice their creativity.
The magazine is published by Rollo Press, which you can learn more about here.
We feature craft beer packaging pretty often on this blog because not only do we love good craft beer, we also love the opportunities the category provides for packaging that takes risks. In the traditional beer category there are certain design tropes that are expected to be followed but craft beer, by its nature, is about standing out and doing things differently. That results in some beautiful packaging ideas that we love.
This work by Robot Food for Vocation Brewery is no different. Smart, beautiful packaging that turns a beer into a design object. What more could you ask for?
To celebrate a very special release honouring Ian Hunter, who was the last family member to manage the distillery, Studio Minerva created this beautiful book-inspired packaging. It tells chapter one of a story planned to continue over 15 chapters, which will reveal more about the story of Ian Hunter and Laphroaig time goes on. This packaging houses a 30 year old Laphroaig and is limited to just under 5000 units worldwide – a perfect, but pricy gift for Christmas!