How much fun are these packaging designs? If you’ve been following our blog for a while you know how much we enjoy craft beer packaging – the scope and freedom for really out there design is just amazing. Here we see a very graphic take on craft beer packaging by Thirst for Commonwealth Brewing Co. Each can variant is represented by beautiful abstract, painterly designs.
We always talk about how design can affect sales and consumer desire to buy a brand and these are such a good example. How could you not want one of these in your hand or in your fridge? They’re irresistible!
You can see more of Thirst’s great work in the alcohol category here.
And you can learn more about the Commonwealth Brewing Co. here.
Novarroz, a Portuguese rice brand, has produced this gorgeous Origins range, which features different rice from around the world. We love the way they use illustration as the main thrust of this packaging, capturing the feeling of each country where the respective rice comes from.
A very smart move from Super Brand Consultants, who were the creative agency on this project!
Now THIS is how you do a brand identity! We love this project by lg2 for Stefano sauce. From a fun logo, which draws directly from the man behind the sauce himself through to nifty applications onto T-Shirts and other collateral, we can see how lg2 really pushed themselves here to create a brand – not just a label design.
How could you NOT want this in your kitchen?
This is how design and branding meet to create something truly special. AC mcgarrybowen Mexico City conceptualised this ingenious piece of branding. A Samsonite luggage tag, designed to break if you luggage weighs more than 23kg – the weight limit for international flights.
Perfectly on brand and truly useful for people – this is how you do design!
There’s nothing more exciting than seeing our alumni go out and create awesome work out there in the world! This work by Ashton Winkworth is no exception. She works at G2 Design in Stellenbosch, which created these amazing typography-driven wine labels. We love how the design of the type itself represents the meaning of the word! We sense a possible design brief for our students coming up…
Ashton created the ‘Aquiver’ label you see above! Well done!
You can see more of her work on her Behance profile here.
And do check out Rascallion wines here.
Wow! Wow! Wow!
This package design for A Junod Absinthe is something amazing! You can see this design is inspired by not only the ingredients that go into absinthe, but also the crazy visions and stories that are associated with the drink.
With design by Randy Mora and lettering by Le Monsta, this is really some of the best packaging you’ll see this week, or even this month!
See more below.
This one is special! We love the work that Stranger and Stranger do. They’ve got highly detailed, beautiful alcohol packaging down to a fine art and they show it again here with Shackleton Whisky.
From illustration through to typography, use of colour and just the finest eye for detail – you will not find more appealing alcohol packaging perhaps anywhere.
See more work we’ve featured from Stranger and Stranger:
Here and here.