Monthly Archives: October 2015

Alex Silitra – Killer Swan Packaging

It’s always great to see the level of work that students around the world produce. This packaging concept by Alex Silitra from the Miami Ad School Europe is exceptional. From the quality of illustration through to the consideration of colour and understanding of design principles, this is really impressive.

We do suggest you spend the time looking at Silitra’s portfolio above, because it has some amazing thinking and craft on display.

Havaianas – Welcome to Brazilian Territory

It’s not often that a brand can transcend its category and become a national symbol for an entire country. In a way, that is what Havaianas has done – lifting the humble flip flop from a cheap beach shoe into something an entire country can rally around as a source of national pride. This is partly due to Havaianas as a product, but also very strongly influenced by the power of their branding. Everyone recognises the colour and energy that comes with Havaianas advertising and these two print executions by AlmapBBDO Sao Paulo are no exception. They’re bright, they’re colourful, they’re Havaianas and most of all – they’re Brazilian.

Three Academy Students join ISTD

Three of our students have recently been accepted into the International Society of Typographic Designers. Casper Schutte, Amy Staak and Adri Le Roux have passed stringent testing and we are so proud of their work.

In order to be accepted, students must achieve 70% or higher during an international assessment where every detail of a project is rigorously tested and evaluated. They are assessed on the following core elements: Typographic Interpretation and Skills, Research and Development, Specification (Typographic and Production specifications), Written strategy and rationale and finally Presentation. This is no mean feat!

To learn more about the ISTD, have a look at their website here.

Casper, Amy and Adri – congratulations! This is an incredible achievement!

Apple – Shot on iPhone 6

Apple have always used creativity so well to sell their products and this latest campaign by TBWA/Media Arts Lab, Los Angeles is a great example of this. They used real photos that people have taken on their iPhones to show without a shadow of a doubt just how good the camera is. This is also a great way to engage your current user base and get them excited – imagine having your image used for one of these ads!

And honestly… who wouldn’t want a phone that could take such beautiful photographs?

Gradex 2015

The time has come once again for our end of year exhibition where our students showcase the amazing work they have done throughout the year.

We’d love to see you there! Details below:

Stellenbosch Academy of Design and Photography presents: Gradex 2015
A study of Image, Line and Form by the graduating class of 2015.

Date: 18 November 2015
Time: 18:00-18:30
Venue: Oude Libertas, Corner of Adam Tas & Oude Libertas Roads, Stellenbosch
RSVP and more info:

Honda – Voice Guidance At Every Turn

We love this campaign by Impact BBDO Kuwait for Honda.  If you’ve ever had to take directions from someone (and who hasn’t?) you understand the confusion of trying to understand just where you are meant to turn left or right.

This clever print campaign brings that to life by showing just how confusing those kinds of directions can be, with the line: Honda – Voice Guidance At Every Turn.

Helios – Yume

We love this new project for Helios’ new album, Yume, created by the team at WhiteVinyl. Featuring a number of dreamy shapes in dreamy settings, users can interact with the imagery to reveal more and more of a Helios track.

Contemplative and almost meditative, this experience is such a great example of how the digital world can deliver such beautiful, immersive experiences. And if you study Multimedia with us at the Academy, this is the kind of thing you could aim for.

Check it out here. Don’t forget to put your headphones on!

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Sennheiser – Reshaping Excellence

Sennheiser is one of the world’s top audio brands – delivering amazing products of the very highest quality. This new Chrome Experience aims to create a sound sculpture, made by people all over the world. Over time, it is getting larger and larger and will be unveiled in its entirety on 3 November.

We suggest you get over to the site as soon as you can so you can add your piece to the sculpture before time runs out! Together we can do this!

Check it out over here. And remember to open in Chrome!

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I Will Never Let You Go

Brightly is a musical project by Australian designer, developer and musician Charlie Gleason. For his latest music video he took it one step further by creating an interactive music video that uses your webcam to make you a part of the video.

Not only is the song great, but the video is just top notch. In fact – stop reading this right now and click here so you can check out it. Once you’ve done that, come back here and we’ll share something just as exciting with you.

Done? Good.

It’s not often with projects like these that the creators actually explain their process and how they got to the finished product, but here we’re incredibly lucky. Gleason put together an exhaustive post on Medium that explains how he did and his inspiration for the project. You can check that out here.

If the idea of making things like this excites you – you’d be a perfect candidate for our Multimedia Design stream at the Academy. Click here to learn more,