Category Archives: Multimedia

Adult Swim Singles – Website

Every year the Adult Swim channel releases a number of singles in collaboration with up and coming indie bands and musicians. This year is no different, except they come with an awesome accompanying site.

With a number of 3D shapes that get more and more complex as you go further through the ‘desert’ of singles – this site offers a more engaging online music experience than many of the other projects we’ve looked at in the past.

If you love cool graphics, cool music and cool music – look no further!

You can visit the Adult Swim Singles 2017 website here.

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Welcome to Hogwarts

Calling all the Harry Potter fans out there! Have you ever wished you could visit the Hogwarts campus and walk around to experience all it has to offer? That’s what Active Theory have just produce for Pottermore, the Harry Potter themed website and social network.

If you’re signed up to the site, you can explore a full 3D experience of the school through this incredible WebGL experience. It’s so much fun!

You can visit Hogwarts by clicking on this link right over here. Good luck!

Bear Grylls – Website

Who doesn’t love an adventure? And who doesn’t love Bear Grylls, perhaps one of the most well-known adventurers in our modern times? He’s been all over the world showing us how to survive through a number of methods perhaps most of us would baulk at – sleeping inside animal carcasses for warmth, is just one example.

So, outside of us all having to rough it and filter water through our own socks, the next best thing we can do is learn about Bear Grylls through a website – from the comfort of our own computer chairs! That’s where this website comes in.

Designed by Outpost, this site makes use of a really smart timeline that allows you to learn more about Grylls’ life, along with some great design, which looks and feels like top-class editorial design. What a great way to deliver information in bitesize chunks so that the user doesn’t feel overwhelmed.

You can check out the site here. Have fun!

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Carlsberg Beer – It All Comes From Beer

To celebrate 170 years of making beer, Carlsberg in Denmark created this site with the help of Stupid Studios, which gives you a drone’s eye view of the Carlsberg brewery as well as famous sites in Copenhagen.

This is such an interesting, entertaining way to offer your user some content that might actually add to their lives instead of just demanding their attention. Instead of a blaring banner ad or disruptive TV spot in the middle of your favourite show, this site not only offers some cool drone footage (who doesn’t love drone footage?) as well as some really interesting mini-documentaries.

This is the promise of multimedia design and the web Рwe can create interesting, engaging websites that people actually want to spend their time on. How exciting!

To visit the site and take your complimentary drone tour, click here.

Nissin – Film

If you said to us that ‘white mystery meat’ was a selling point for a new product, we’d look at you with a little bit of skepticism and say something along the lines of: No way. To a westerner, describing cubes of meat as ‘mystery’ and ‘white’ is just incredibly unappealing. On top of that… meat doesn’t really come in cubes, does it?

And yet, in Japan, cubes of white mystery meat are a real selling point. In this execution, for the Nissin company (which makes cup noodles), we see an entire 3D animated film touting these mysterious meat cubes for Nissin’s new Chilli-Tomato noodles. Well done to Dentsu Tokyo for making these meat cubes so appealing, because after seeing this ad, even we’re interesting to know what they’re all about!

Jacaranda FM – Lipsync Billboard

What a fun piece by Halo, an advertising agency based in Johannesburg. To help bring Jacaranda FM’s commitment to more music you like and less fluff, they developed a billboard that featured a live lipsync to the music that was playing on the radio at the time.

Don’t believe it can be done? Check out the video below – it was all real!