Category Archives: Multimedia

zr0 Magazine

We love seeing how digital and physical design can work together to create something special. This magazine, Zero, which was made in Central St Martins by Dagné Petraitytė, Inês Silva and Nathalie de Vallière, does just that. It uses both print and digital techniques to make a publication which is something totally new. In fact, you can download the first edition of the publication on the website for free.

Check it out here.

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Is Japan Cool?

This project by Enjin an Birdman for ANA, a Japanese airline company, asks a question we probably know the answer to: Is Japan Cool? (Yes, of course it is!) and answers it in a really fun way. This website, which is all about the beauty and importance of craftsmanship in Japanese culture, allows users to upload an image of themselves, then create their own samurai avatar, using an online tool. Once it’s done, they can then download the schematics and print their creation on a 3D printer.

Is Japan cool? Most definitely! Even more so than before!

You can visit the site here. Check out the video below for more details.

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MGM Resorts – Universal Love

This site by Your Majesty Co. is not only a great idea, but also a really beautiful website. The idea: MGM Resorts in Las Vegas wanted to make weddings feel more universal and relatable (as a prime wedding destination of course) and so they enlisted a number of famous recording artists to put their own, modern spin on classic wedding songs.

These songs were then listed on the beautiful site you see here, along with one of the coolest scroll effects we’ve ever seen! (When you see it, you’ll know what we’re talking about!)

Check out the site here.

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Nike – Game of Go

To launch their new trainer, the Nike React, Nike enlisted the help of Wieden+Kennedy and Media Monks to create an installation / activation in LA like no other! With custom built treadmills and a virtual reality rig, they made a real-world game where people were motion tracked as they played a game on the screens in front of them.

Sound complicated? That’s because it is!

This video below explains it so well. What better way to launch a new shoe, but showing people exactly what it can do!

Oat the Goat – Interactive Story

Wow! We love this work by Assembly and FCB New Zealand for the New Zealand Ministry of Education. It tells the story of Oat the Goat and his travels, teaching young children to understand how their actions can affect the people around them.

With a beautiful animation style, immersive sound design and a great story – this is truly digital work of the highest order. We do suggest you spend some time checking out the site and seeing just how far digital work can be taken.

You can read Oat the Goat’s story here (in English or in Maori!).

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Painted Earth

We love this project!

Moniker is a digital design studio in the Netherlands and for one of their recent projects they created ‘Painted Earth’. This allows people to paint using the earth as a canvas. By logging into their phone and walking around, their movement becomes brush strokes – walk faster and the paint makes dots, stand in one space and it pools and drips. But it doesn’t end there – up to 200 people can be in one place and ‘paint’ at the same time.

Amazing!

You can visit the project online here.

 

Yahoo! Japan – The History of the Internet

What an undertaking! This site by Yahoo! Japan tells the entire history of the Internet, using a scrollable 3D modelled tower – with interactive information at each step of the way. We’ve included a few screenshots here for you to understand the navigation of the site and how it works, but it really has to be seen to be believed!

Visit the site here.