This site by Your Majesty Co. is not only a great idea, but also a really beautiful website. The idea: MGM Resorts in Las Vegas wanted to make weddings feel more universal and relatable (as a prime wedding destination of course) and so they enlisted a number of famous recording artists to put their own, modern spin on classic wedding songs.
These songs were then listed on the beautiful site you see here, along with one of the coolest scroll effects we’ve ever seen! (When you see it, you’ll know what we’re talking about!)
Check out the site here.
To launch their new trainer, the Nike React, Nike enlisted the help of Wieden+Kennedy and Media Monks to create an installation / activation in LA like no other! With custom built treadmills and a virtual reality rig, they made a real-world game where people were motion tracked as they played a game on the screens in front of them.
Sound complicated? That’s because it is!
This video below explains it so well. What better way to launch a new shoe, but showing people exactly what it can do!
There’s nothing we love more than seeing the students and lecturers at the Stellenbosch Academy do well and this piece of news covers both! Marike le Roux (our HOD for Discourse and Illustration) and Monique Groenewald (a third year student) entered thePicture This! International Children’s Book Competition 2018 in May. We’ve just heard that they are winners!
Each year only three illustrators are chosen from each country (SA, UK, Belgium / Netherlands and Germany) and with both Monique and Marike winning, two out of the three SA winners are from the Academy!
Amazing work – we’re so proud!
You can learn more about their achievements here.
This campaign by thjnk Zurich for Bio Suisse uses some really smart visual thinking along with great illustration to get its point across. It’s a rather complicated point to communicate – that organic food production is also good for local animal life. There must be an endless number of ways one might be able to represent this visually, but this route chosen by thjnk is really clever. These foods which can stand in for parts of these local animals are just perfect!
See more below.
Max Miechowski is a young photographer from Lincoln in the UK, who now lives in London, plying his trade and taking some beautiful portraits.
We love these perfectly considered portraits of real people, capturing their personalities with just one image. And let’s not forget the incredible use of light in these images. We can’t wait to see what Miechowski will get up to next!
Check out more of his work below.
Porona is a Chinese skincare brand with multiple variants based on the plants which go into the final products. This provided designers Ying He and Heng Wang with fertile ground as they created a number of different patterns and designs which speak to each of these plants. We love the mix of premium / luxe looking design with softer, organic illustration.
Take a look at the whole range below!
Marc Armand is a French designer and art director who was given the task of graphically representing the new French soccer jersey for the soccer world cup. We absolutely love this work he did, which at once pays homage to traditional French design and typography while also taking inspiration from the technologically advanced fabric of the French football jersey.
You can check out his website here.
When a Soccer World Cup or the Olympics comes around we can always rely on the big brands to do really impressive film ads. We’ve selected three of our favourites from this round from Beats, adidas and Nike respectively.
Have a watch and let us know your favourite one!
Broccoli is not the most exciting vegetable. In fact, it finds itself in a category of foods which many people wouldn’t say are the least bit exciting at all. And yet a brand like Tenderstem Broccoli, with the help of ad agency McCann Bristol, was able to really push the boundary!
With beautifully art directed scenes of broccoli doing, well, pretty amazing things – Tenderstem has completely repositioned what broccoli can be. Whether it’s surfing on waves of lettuce or bungee jumping over a river of noodle broth – this isn’t how you imagined broccoli.
Check out more of the campaign below.
Wow! We love this work by Assembly and FCB New Zealand for the New Zealand Ministry of Education. It tells the story of Oat the Goat and his travels, teaching young children to understand how their actions can affect the people around them.
With a beautiful animation style, immersive sound design and a great story – this is truly digital work of the highest order. We do suggest you spend some time checking out the site and seeing just how far digital work can be taken.
You can read Oat the Goat’s story here (in English or in Maori!).