Author Archives: stellenboschacademy

Enda Bowe – Photography

Enda Bowe is an Irish photographer with a keen eye for finding something in the mundane. His project ‘At Mirrored River’, which we’ve shared some examples from here is a self-published work that looks at life in small-town Ireland and elevates the mundane and the ordinary into something special.

Whether it is considered portraits, landscapes or almost documentary photography – Bowe’s work shows he has the most important thing any photographer can have: The ability to truly see.

Spin – Adventures in Typography

Spin is a London-based multidisciplinary design agency working across typography, packaging, publication, web, identities and motion graphics.

Here, they’ve created an entire publication about their love of typography. It shows their process when creating a new type design, showing some beautifully abstracted forms and a gorgeous monochromatic palette.

If you’re a design nerd like we are – it doesn’t get better than this!

Check out Spin’s website here.

 

A is for Albert

What a fun piece of work! This interactive tale of the life of Albert uses a really smart navigation idea, beautiful animations and great illustration. It uses the alphabet to tell the story, with each letter bringing to life the stories of parenting and child rearing.

So cute and so smart!

Have a look at the website here.

This was created in partnership between Studio Lovelock, the design agency and Matt Collins, the web developer.

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Climatune Website

Spotify is a favourite of music streamers throughout the world and if they keep on creating such interesting projects, it’s no surprise to see them staying there for years to come.

With this interactive project they called ‘Climatune’, Spotify partnered with Accuweather to see what types of music people listen to based on the weather. This overlaying of listening data with weather is such a fun way to see how atmospheric conditions change what people choose to listen to. On the other hand – it’s also an incredibly fun way of showing you what Spotify is all about and how they think. Whether this is a retention strategy for current consumers or a way to get new people into the service – it’s most definitely working!

Check out the site here.

The Goldfinch – Multimedia

The rise of multimedia as a form of communication has seen so many new ways of bringing fairly ‘static’ things to life. Here, we see a website dedicated to The Goldfinch, a painting by Fabritius, that was created in the mid 1600s. This painting has been particularly interesting to Western culture as a whole, as many of Fabritius’ works were destroyed in a catastrophic fire – making this one of the few remaining pieces of his oeuvre. This obsession with the painting even inspired an entire book, The Goldfinch by Donna Tartt.

So, as a museum with such a famous painting, how do you promote it? This is where the Mauritshuis got smart. Realising that the painting itself is one of their best advertisements, they enlisted This Page Amsterdam (a digital agency) to create a site dedicated to the painting. Here you can learn all about Fabritius and the painting which acts not only as a great information resource, but also an incredible advert for the museum and the painting itself. After learning so much, how could you not want to see it in person?

You can visit the Goldfinch here.

Fawen Soup – Packaging

An on-the-go chilled¬†soup that doesn’t need to be consumed warm is an interesting proposition and somewhat of a new category of products. We’ve seen cans, ‘warm at home’ pre-made soups, powders and any number of other iterations, but not chilled soups like this before.

When trying to start a fairly unique category, what exactly do you do? How do you launch in such a way that consumers really notice your brand and understand what it is quickly, so that you can be part of that all-important decision when they’re standing in front of the fridge at the store?

You turn to an agency like Franklin11 of course. They designed these beautiful package ideas for the range, which bring to life the quality of the ingredients all the while showing the potential user that they are convenient and easy to use.

Perfect!