Spin is a London-based multidisciplinary design agency working across typography, packaging, publication, web, identities and motion graphics.
Here, they’ve created an entire publication about their love of typography. It shows their process when creating a new type design, showing some beautifully abstracted forms and a gorgeous monochromatic palette.
If you’re a design nerd like we are – it doesn’t get better than this!
Check out Spin’s website here.
We always love brands doing limited edition packs or reimagining their look. This work by Theory House for Pepsi in the states is the perfect example. This commemorative design came about specifically for the 2017 Super Bowl and finds its way onto cans, buses, billboards and posters.
We love it!
We really love this site by Merci-Michel for Orange France. It’s goal is simple and perfectly executed – to wish people a happy 2017 and offer them a fun, interactive experience. With high-quality, detailed illustrations and a load of hidden animations to uncover, this is a great distraction for a work day, all the while being exposed to Orange’s brand.
What more could you ask for?
Check out the site here.
Cristina Daura is an illustrator based in Barcelona. When we saw her bold, crisp work we fell in love with it immediately. Daura manages to bring together a number of strong colours that almost shouldn’t work together along with stark geometric shapes and detailed callouts.
Such strong, instantly identifiable work! We can’t get enough of it!
Antoine Maillard is a French illustrator who can often be found in the pages of The New Yorker and the New York Times Sunday Review. We love the controlled used of colour and intense meaningfulness in all of this work.
Do yourself a favour and spend some time looking at more of Maillard’s work here.
Campaigns for ad awards shows are always fun. They allow our fellow creatives to flex their muscles and do something a little more out there as the audience is of course… fellow creatives. This work by Deutsch New York uses really fun illustrations of the show’s judges as defenders of ‘good ideas’. The copy line: Great ideas are senselessly killed every day. The 2017 Andys jury is here to defend the best ones.
Craft beer as a category provides such an interesting microcosm of design thinking. Whereas traditional beers have consistently appealed to heritage and seriousness in their design (mostly) craft beer, as an upstart going up against ‘Big Beer’, has always had the space to be more playful and experimental – not only with flavours and beer types but also with design.
We’ve shared a number of craft beer package designs on the blog as they provide such a great snapshot of where design is right now. Whether it’s heavily illustrated and incredibly intricate, simplified and modern or just wacky – there is a space for it in the craft beer design category.
So when you get a brand called ‘Loch Ness Brewery‘, what do you do? Do you jump straight to the Loch Ness Monster and try create a character? Do you look for images of the Loch itself and go from there? This work by Thirst, a design agency that specialises in craft drinks, takes a minimalist approach along with a smart naming convention to bring the brand to life. We always say that the best designs are those you would love to steal and keep for yourself and these fun, colourful labels are both entirely of the craft beer industry and also fresh enough that they stand out. We’d happily steal them (or rather… keep the bottles after we’d had a few!)
Here’s to finding Nessie!