How much fun are these packaging designs? If you’ve been following our blog for a while you know how much we enjoy craft beer packaging – the scope and freedom for really out there design is just amazing. Here we see a very graphic take on craft beer packaging by Thirst for Commonwealth Brewing Co. Each can variant is represented by beautiful abstract, painterly designs.
We always talk about how design can affect sales and consumer desire to buy a brand and these are such a good example. How could you not want one of these in your hand or in your fridge? They’re irresistible!
You can see more of Thirst’s great work in the alcohol category here.
And you can learn more about the Commonwealth Brewing Co. here.
Novarroz, a Portuguese rice brand, has produced this gorgeous Origins range, which features different rice from around the world. We love the way they use illustration as the main thrust of this packaging, capturing the feeling of each country where the respective rice comes from.
A very smart move from Super Brand Consultants, who were the creative agency on this project!
Now THIS is how you do a brand identity! We love this project by lg2 for Stefano sauce. From a fun logo, which draws directly from the man behind the sauce himself through to nifty applications onto T-Shirts and other collateral, we can see how lg2 really pushed themselves here to create a brand – not just a label design.
How could you NOT want this in your kitchen?
This one is special! We love the work that Stranger and Stranger do. They’ve got highly detailed, beautiful alcohol packaging down to a fine art and they show it again here with Shackleton Whisky.
From illustration through to typography, use of colour and just the finest eye for detail – you will not find more appealing alcohol packaging perhaps anywhere.
See more work we’ve featured from Stranger and Stranger:
Here and here.
We love seeing design from other markets – looking at the cultural aesthetics and how they inform the way someone chooses to represent something. Here, we’ve got a Russian moonshine called Samovar, designed by Aleksey Poteychuk. There’s something especially exciting about how decorative the Cyrillic alphabet can become, precisely because we can’t understand it. It almost immediately becomes a visual element, rather than text, at least to our eyes.
Either way, this looks like something we’d love to have a bottle of at the Academy. Anyone want to send us one from Russia?
Check out the whole project below!
What a beautiful design! This package design for Blitsem Witblits by Fanakalo Studio is spot on. Between references to old money and print styles through to illustration that is just perfect – this design is top shelf. We’ve chosen that descriptor on purpose too – witblits has always been such an interesting spirit in South Africa – our own version of moonshine. This has made it something to be afraid of (perhaps rightly so!) but also something that was never really considered to be very premium or desirable. Somehow every household seems to have a bottle of witblits somewhere, but it’s always on the bottom shelf, out of sight and out of mind.
This design finally makes witblits something you could display along with your other premium liquor – well done!
More good news! What a great few weeks this is turning out to be for us at the Stellenbosch Academy!
We’ve just heard that four of our students were named as finalists in the Student Gold Pack awards. A huge, “Well Done!” goes out to:
Alanis Engelbrecht: Ensure Yourself Dispenser
Alexandra Hanson: Nutri Build Food Power
Chiquita Williams: Ensure Nutrivigor / Let’s do the Twist
Bianca Pesch: Harry Potter 20th Anniversary Book Stand
This award show is presented by the Institute of Packaging South Africa, and the category and overall winners will be announced at the ceremony, which will be held at the Two Oceans Aquarium in Cape Town on 26 October.
You can learn more about the Student Gold Pack awards here.