Burger King is known for pushing the boundaries when it comes to their advertising, and their fun, irreverent voice is always interesting. Their agency in the UK, BBH, brought this to life in the most amazing way – photographing Big Mac hamburgers behind every single Whopper they photographed throughout the year, proving that the Big Mac was indeed ‘smaller’ than the Whopper.
Have a look at the case video below – this is brilliant!
CANALS is a personal project by Marcus Brown, a freelance art director, designer and creative based in Amsterdam. It charts the history and stories of Amsterdam’s canal network and utilises some stunning, cutting edge design to tell the story. We absolutely love this – from the scrolling to the design to the typography – this is what the future of magazines could look like!
When RedCollar, a digital agency based in New York, designed their corporate identity – they created their own typeface. To show off their design and type skills, they created a website dedicated to their type: RedCollar.
This one is for all the type nerds out there – what a great project! You can visit the site here.
This work by fischerAppelt for the German Police and Emergency Services takes a fairly stuffy subject and makes it interesting, using illustration and a bit of a Christmas spirit. To remind people that the emergency services and the police are always there for them, even during the festive season, this campaign uses quirky festive season moments in a cute illustration style.
This work by Ogilvy Athens uses illustration to a great effect. The campaign is for a children’s hospital; encouraging parents to have their children go for regular checkups so that their kids can live out their dreams while remaining healthy. To show what that looks like, the agency used illustration and then looked at three different seasons and all the things kids could get up to.