Carmen Frontera is a Spanish illustrator who creates not only fun, whimsical images but also turns them into gifs. Just a few frames end up adding so much life to her illustrations, taking something that is already fun and just turning it up to 11.
While it can be difficult to get your name out there right now with the entire world being flat, technology has allowed us as creative people to find so many new ways to enhance our work. Just ten years ago, an illustrator like Frontera would probably not have had the chance to animate her illustrations in this way. She would have had to go the more traditional route, which is static and harder to share with others. By creating gifs, like she has here, she’s taking her art and making it shareable. These now become pieces of content that others can share with each other. In this way, Frontera has give herself the opportunity to reach so many more people. It’s incredibly smart, and the illustrations themselves are great.
If you’re an illustrator, have YOU considered how you could add simple animations to turn your works into gifs?