Seagate – Data Visualisation

As a company that deals in data storage, what ways can you show the importance of data to people in new and inventive ways? This question is answered by Seagate (you may have one of their portable hard drives) in this data visualisation site for The Atlantic that shows how much data is produced by certain sectors of the US economy.

While this may sound a bit dry, we assure – the site is a wonder to behold. What a clever way to take something entirely abstract, like data, and turn it into something easier to interact with. At the same time – this idea is perfect and entirely on brand with Seagate and their product offering.

Check out the site here.

Screen Shot 2015-07-04 at 14.10.38

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