Freedom Tattoos

This initiative by ISOBAR Poland (they have local offices too, so do check them out here) is really one of the most innovative uses of design to tangibly help people’s lives we have seen.

The idea is so simple and yet so powerful: Helping people with crude, stigmatising tattoos that they got in juvenile detention centres or prisons to get new, better-designed (and much higher quality) tattoos to cover them up, so they can be better accepted into society. We all know that prison tattoos can mark people for life and seeing an idea like this is really heart-warming. What a great, great idea!

To learn more about the initiative, check out this link right over here.

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