The 2014 Cinemark Young Lions Competition is run every year for young creatives (under 28) in the advertising and design industries. With just 48 hours to turn around an execution, stress is high but the rewards are worth it – an all expenses paid trip to the Cannes Festival. This year, the competition centred around voting and the democratic process, with adverts for the IEC.
Rather than explaining any more and giving it away – we thought it best to let the video speak for itself. It really is an amazing idea.
We hope you voted!